Desire a strategic position that draws on information management and user experience expertise, offering opportunities for professional growth and responsibility.

Rob Fay has over ten years of information management experience, supporting a variety of public (federal, state) and private information systems (client/server and web-based) and system development efforts. His varied educational and work activities and interests have made him a staunch advocate for the user experience. He is currently applying his expertise to the e-learning market, focusing on defining and designing internal and customer-facing systems to enable innovative learning.

Mr. Fay is interested in new technologies and advocates information as a resource (to be valued equally with financial, human, and physical resources). He has expertise in and a passion for user experience topics including information architecture, interaction design, social media, information management, and usability.

Responsible for being the user advocate and effectively communicating product design needs. Maintains a cross-product knowledge base and independently identifies and prioritizes gaps in the user experience and proposes solutions for improvement. Designs and prototypes solutions for demonstrating a particular user experience. Creator and curator of Blackboard's Design Framework, or pattern library, of user interface metaphors and design components. Maintains knowledge base of current usability research, theories and methodologies (especially user-centered design processes) and industry best-practices. Explores user concerns to discover needs and priority, using both formal and informal user research and interface evaluation techniques, including creating internal program for usability testing and web analytics. Advances Blackboard's business and technical strategy to meet client needs.